Benchmarking and Project Recommendations (image)

Benchmarking and Project Recommendations

Cushman & Wakefield Core was entrusted with a comprehensive mandate to perform an extensive market research, benchmarking, and project positioning study for a large villa development spanning over 7.5 million sq. ft. of land area, encompassing nearly 650 villa units.

The purpose of this study was to gauge villa market demand and supply dynamics in Dubai, identify gaps in the market and come up with:

  • Unit Mix and Size Recommendations
  • Amenities
  • Features
  • Layout Commentary
  • Pricing Recommendations
  • Absorption for the Entire Project

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